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Saturday, May 10, 2014

Shopping by Scanning Images

In MarketWatch:   We experimented with approaches that used watermarks embedded in packaging.   Includes a short video demo to show it in operation.

" .... You can now shop on Amazon by taking photos
App’s new “Flow” feature allows for point-and-shoot shopping

 " ...  Amazon app's image recognition
Amazon is integrating product recognition software, called “Flow,” into its main shopping app. Point your phone’s camera at a labeled product, and if Amazon sells it, you’ll see it pop up.

Flow—as its name suggests—aims to make it as seamless as possible to shop. MarketWatch carried out its own “showrooming” with the app. Scanning a three-bottle package of the hair growth serum Rogaine, Flow immediately found the item on Amazon for $43.85, 30% cheaper than the $62.99 price in a Duane Reade store. .... "  

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